I Buy Real Logo    
  I Buy Real
  Member Login
Home News Our Campaign Global Partners Links & Resources Contact
       
  GLOBAL PARTNERS : BELGIUM    
 
I Buy Real! I Do Not Buy Fakes!

During the month of August 2013, the Foundation 'No to Counterfeiting and Piracy' – NANAC, joined BASCAP's 'Fakes Cost More, I Buy Real' global campaign with the launch of a highly publicized consumer awareness campaign. The campaign had extensive coverage in all municipalities of the Brussels-Capital Region. The "I Buy Real" material was highlighted in 1,200 posters which were distributed and featured in shops, public spaces and other commercial establishments, effectively creating awareness among various audiences.

In Spring 2014, NANAC continued its awareness-raising efforts by launching a nationwide campaign with a set of three new brochures (Brands, Patents and Copyrights), aiming at promoting the Foundation's commitment to education on protection and value of Intellectual Property Rights.

NANAC partners include: ICC Belgium, FPS Finances (Belgian Administration of Customs and Excise), FPS Economy, SMEs, Self-Employed and Energy, Essenscia and SABAM.

ICG Belgium

 

NANAC

 
 

The Belgian Foundation for the fight against counterfeiting and Piracy, NANAC, is planning to use French and Dutch language versions of the Fakes Cost More -I Buy Real posters and brochure as part of their extensive public awareness efforts. As a joint organization of the Belgian committee of the International Chamber of Commerce with the Belgian Customs Administration and the Belgian Ministry of Economy, NANAC organized on 4 December 2012 the first National meeting of the stakeholders of the fight against counterfeiting in Belgium with keynote talks by Jeffrey Hardy, Director of BASCAP, and John Crombez, Belgian State Secretary for the Fight against Social and Tax Fraud.

Go to the Foundation for the fight against counterfeiting and Piracy (url: http://www.nanac.be) and Belgian Customs administration (FR url: http://www.contrefacon.be, NL url: http://www.namaak.be) for more information on how these groups are working to stop counterfeiting and piracy.


FRENCH

Brochure Side 1 Brochure Side 2

DUTCH

Brochure Side 1 Brochure Side 2

REQUEST CAMPAIGN MATERIALS

Join us in the fight against fakes!

The FAKES COST MORE: I BUY REAL! toolkit is a set of high quality and adaptable materials including posters, print ads, and brochures that are available in your language. Furthermore, our Communications Guide can support you in creating an effective public awareness program to combat counterfeiting and piracy.  You can also be part of the global “I BUY REAL” campaign by endorsing the “thumbs up/thumbs down” logo in your locally developed awareness program.

For more information on the Campaign or to request the toolkit and the Communication Guide, please click here

 
Global Partners


Albania

Belgium
Finland
France
Ghana
Georgia
Germany
Kenya
Mexico
Montenegro

 
Morocco

Philippines
Serbia
Spain
South Africa
Trinidad & Tobago
Turkey
Ukraine
United Kingdom
Zimbabwe
 
 
Join the Campaign
Global Partners
 
Languages Available for Immediate Use

Campaign materials are offered free of charge and are customizable and adaptable to include your logo and photos as requested. If your language is not currently available, click here to request translated materials. 

Albanian
Arabic
Bulgarian
Croatian
Danish
Dutch
English
Estonian
Finnish
French
Georgian
German
Greek
Hungarian
Italian
 
Latvian
Lithuanian
Maltese
Montenegrin
Polish
Portuguese
Romanian
Serbian
Slovak
Slovenian Spanish
Swahili

Swedish
Turkish

Ukranian

 
 

 

CONSUMERS:
It is up to you to put counterfeiters out of business. Stop buying fakes.

Learn more...

 

ORGANIZATIONS:
Join Us in the Fight Against Fakes.

Learn more...

 

BASCAP
         
I Buy Real   Fakes Cost More